brief

To design a Christmas Direct Mail.

our approach

We were asked for a Christmas card with a difference, something for customers and contacts to entertain themselves with over the festive period. The difference was that we ditched the card completely in favour of a bespoke computer game. Caricaturing key staff in the UK and America, our online piece of Flash-animation fun had individuals being chased around the office by pieces of mistletoe and, of course, there was a link to the company's main site. Clients were sent a teaser postcard prior to emailing them the link to play the game, and take-up was tremendous. As a way of giving a seasonal message with the brand's personality embedded, it beat robins and snow scenes hands down. Have a go yourself just click the link at the top of the page.

other projects for this client

• Brand Design
• Business Card Design
• Brochure Design
• Online Flash Christmas Game
• Teaser Postcard Design
• Website Design
• Christmas Promotion